Demo Food Canada
1
Cities
1
960
2
Responses
159
$2435
$2.54
Ave. Samples/Stores vs. F&B Mean
Cost per Event vs. F&B Mean
Cost per Trial vs. F&B Mean
768
960
Average Samples
vs. Cat. Mean
vs. Cat. Mean
7251
2435
Cost per Event
vs Cat. Mean
vs Cat. Mean
$9.44
3
Cost per Trial
vs Cat. Mean
vs Cat. Mean
Top Five Stores
| Store | % | |||
|---|---|---|---|---|
| Stephen Lewis Secondary School, Mississauga | 960 | 2 | 1 | 50% |
Engagement Rate
| Engagement | % | |||
|---|---|---|---|---|
| Registration rate (Trial to Email) | 960 | 2 | 0 % | |
| Emails to Response Rate | 2 | 159 | 7950 % | |
| Response Rate (Trial to Response) | 960 | 159 | 17 % |
Comparative Analysis
| Engagement | Brand | Cat. Mean |
|---|---|---|
| Registration Rate (Trial to Email) | 0 % | 16 % |
| Emails to Response Rate | 7950 % | 39 % |
| Response Rate (Trial to Review) | 17 % | 6 % |